Individual marketing is defined as the fine art of people marketing themselves and their professions as brand names. It involves producing an “asset by defining a people physical body, clothes, bodily look, and locations of understanding in a manner resulting in a unforgettable and uniquely distinguishable perception.”.
In the entertainment/film indutry, we are constantly attempting to personally brand name our own selves. Like it states in the definition, branding on your own involves you being unforgettable.
As pursuers of professions in the entertainment/film industry, it is vital that the cultivation of your brand name enters into your daily routine.